I’m Jen, and in 2019 I launched my business. I spent close to 20 years working in advertising and marketing. I did the corporate life, the research gig, and a lot of agency time. My specialty was uncovering insights and creating messaging strategies that were relevant to my clients’ target audience.
So why am I here? I burned out. We’re talking no-holds-barred, I can’t do this anymore, I quit. Seriously, I looked at my savings account, and within three weeks of thinking, straight-up quit my job.
During my breather (also known as my she-bbatical) l realized that I wanted to help others, and my super-power is marketing. What if I could help other women business owners develop a simple, effective marketing strategy using the social media content they were already creating?
As I started building that business, I realized that there aren’t a lot of resources for people like me - someone who was burnt out, and wanted a break from the 9-5 grind. What if I could help others navigate an exit strategy and transition to being their own boss? And that’s how Jen Fieldman Strategy was born.
Gracie Lou is my CMO - Chief Morale Officer. Rescued in 2008, she keeps me sane, and motivated to keep her in kibble. I work hard so Gracie Lou doesn’t have to.